Health-focused promotions planned for February and March PORTLAND, Ore. - February 8, 2018 Throughout the months of February and March, Pear Bureau Northwest (PBNW) will be focusing promotional efforts on the importance of maintaining a nutritious diet and healthy lifestyle.The efforts will take a multi-channel approach through retailer demos and displays, targeted digital ad campaigns, and [...]
Contest to celebrate heart-healthy eating with the fruit bowl PORTLAND, Ore. - January 26, 2018 – Throughout February, USA Pears is celebrating American Heart Month with a variety of engaging promotions aimed at educating consumers that pears are a heart-healthy choice. The promotions will place an emphasis on the many nutritional benefits to be gained [...]
Worldwide event to kick off National Pear Month Access approved images, logos and retailer tools HERE PORTLAND, Ore. – November 9, 2017 – To kick off the 13th year of the U.S. Department of Agriculture proclaiming December to be National Pear Month, Pear Bureau Northwest/USA Pears is once again implementing promotional efforts on [...]
Portland, Ore. (October 23, 2017) - Pear Bureau Northwest is excited to present the award for 2017 Pear Retailer of the Year to Sprouts Farmers Markets Produce Warehouse. The award, which was presented on the show floor of the 2017 PMA Fresh Summit in New Orleans on October 21st, is based upon an exemplary record of pear category improvements [...]
Breaking Down Fiber: A National Survey of Registered Dietitian Nutritionists Gives Insight into The Nation’s Understanding of Fiberpears-admin
PORTLAND, Ore. – October 17, 2017 – Fiber is considered an under-consumed nutrient and nutrient of public health concern according to the current Dietary Guidelines for Americans1. While the nation’s need for increased fiber intake is well established, education is needed in order for people to better understand fiber and fiber needs. For an inside look [...]
PORTLAND, Ore. - October 10, 2017 - Pear Bureau Northwest is pleased to announce that Neil Ferguson has joined the company as Communications Specialist. Ferguson brings a wide range of experience in communications, social media management, content strategy and journalism to the Pear Bureau Northwest team. Most recently, he handled an array of editorial and marketing responsibilities as [...]
The U.S. Department of Agriculture announced the results of an Oregon and Washington pear producer referendum to continue Federal Marketing Order 927, showing that 97% of fresh pear growers favored a continuation of the marketing order.
To celebrate the 12th anniversary of U.S. Department of Agriculture officially declaring December as National Pear Month, USA Pears will hit the road December 3 and provide samples of this juicy, delicious fruit to consumers across the world.
USA Pears partners with Cricket Flours to create innovative and cutting edge Halloween themed promotions, recipes and social media tie-ins.